Five stories a week, produced same day to be topical. Plus digital, plus social, plus a podcast.
Forget what you know about syndicated news segments. “What the Tech?” is produced as local news. It is shot and reported to appear that the story is coming from a member of your news team.
From the morning meeting through adding the story to the website, I’m producing everything your others are doing on a daily basis.
In your morning meeting you and your producers can see the story I am doing for that day. A morning-meeting-pitch is waiting for you on my website. Later in the day producers can go back to the website on a page only you can see to get the script, supers and a digital version for your website.
In addition to that content, I produce a podcast that expands on the story for the day which your station can claim as your own and (likely) the first news podcast in the market.
You get fresh daily content produced as local news each day. Your viewers get information on a subject that affects them and that they won’t get from your competition. Your station gets 260 news stories a year for on-air and digital for your website and app, plus a daily podcast for bragging rights in the market.